0€
of return for every euro invested in Fideltour
An ROI of over 3,000% in the period analysed. Hotel email returns on average up to €38 per euro invested: Cabau Hotels sits squarely in that elite range.
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Success story · Hotel chain
Cabau Hotels turns guest data into direct return.
With several properties across Mallorca and Ibiza, Cabau Hotels chose to unify the relationship with its guests in a single platform.
The result: a contact base that grows, communication the guest opens again and again, and an automation engine that multiplies the return on every euro of commercial effort.
Video testimonial · Cabau Hotels
«What we struggled with most was keeping up constant communication with our guests.»
Results · last 12 months
What changes when the data works for you
Relative performance indicators across the Cabau Hotels base. Automation is where the difference becomes obvious.
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More conversion on automated
Automated campaigns convert 33 times more than one-off sends. The right message, at the right moment.
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Open rate on automated flows
The hotel sector average is around 26%. Cabau beats it consistently across its automated communications.
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Average return per conversion
Every conversion driven by automation yields 35% more than those from one-off campaigns.
0%
Opt-outs in Automation flows
Zero cancellations in automated communications: real relevance, not noise.
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Growth of the contact base
The base of owned guests grows steadily throughout the year.
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Of the base, subscribed and contactable
A live, permissioned audience: most contacts remain open to receiving communication.
The engine
Automation isn't just another channel. It's the multiplier.
The same guest, the same budget, the same team. The difference lies in when and why they're spoken to.
Against one-off sends, Cabau's automated flows open far more, convert on another scale and generate no opt-outs: the guest receives what they expect, when they expect it.
That's the effect of activating the guest's context on owned, unified data, rather than pushing campaigns to a list.
Automated vs. one-off
- Opens
- +60 %
- Conversion
- ×33
- Return per conversion
- +35 %
- Opt-outs
- 0 %
The future of the hotel isn't distributing more, but knowing better the person who already trusted you.
Does your chain have its guest's context?
In 30 minutes we'll show you how to turn your data into return
No sales pitch: we look at your PMS, your base and your goal for next quarter, and tell you whether Fideltour fits.
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