Capture
PMS, booking engine, wifi, website and WhatsApp: everything the hotel already has scattered.
Fideltour ONE · The agentic CDP for hotels
CDP for hotels: all your data in a single profile. And it arrives whole.
Fideltour ONE reads, interprets and stores everything you have scattered today (PMS, booking engine, wifi, website, WhatsApp) and gets it ready for Fideltour Teamwork to work with. Your team decides.
What is a CDP for hotels
A CDP for hotels (Customer Data Platform) is the platform that brings together in a single profile everything the hotel knows about each guest: PMS, booking engine, wifi, website, campaigns and WhatsApp, including the visitor who hasn't identified themselves yet.
Fideltour ONE is the agentic CDP for hotels: beyond unifying the data, it puts it to work with Fideltour Teamwork, a team of six AI agents specialised in hotels. Your team decides; the agents prepare the work.
Elizabeth MorenoExample
- Stays
- 4 · the last one in September
- Prefers
- Quiet room and spa
- Channel
- Last review
- NPS 9
How the data reaches the profile
Unify
Every channel gets matched to the same guest by phone, email or booking ID.
Activate
Fideltour Teamwork turns that profile into campaigns, alerts and replies.
Twenty-five years of change
Each era is won with a different asset. Today it's your turn.
Each historic leap changes the asset the hotel competes with. Those who won the earlier eras invested before it was obvious — today's leap is the biggest of the last twenty years.
- 2000The tour operatorbrings you the customer
- 2008The OTAcommission for the demand
- 2012The booking engineyou sell direct online
- 2018The CRMyou save who you already know
- 2021Data centralisationyou unify your sources
- 2024The anonymous datayou see the 80% you didn't
- 2025AIthe data starts to act
- 2026The agentic CDPyour agents work with contextNow · you
- A2Ayour agent negotiates with the guest'sWhat's coming
Why the CRM isn't enough
80% of your website is anonymous. The same AI gives two different results.
The CRM remembers the people you already know — barely 20% of your traffic. The CDP also understands the 80% you don't know yet: what they looked at, which dates they searched, where they hesitated. The AI model is the same in both cases. The difference is in the data underneath.
What your AI sees
20%
Invisible todayWith context: what they looked at, which dates they searched, where they hesitated
Source · Phocuswright
AI without context
Generic.
Front desk · 18:42 · Anonymous
Hi, how can I help you? We have a restaurant, spa and gym available.
Result
Sounds like a chatbot. Flat conversions.
AI with context
Recognisable.
Front desk · 18:42Elizabeth · Example
Hi Elizabeth, on your last stay you booked the spa. Shall I set it for 6 pm, like last time?
Result
Real recognition. Direct sales that grow.
The difference isn't in the AI. It's in the data underneath — the same 80% a CRM never gets to see.
Capture, profile and activate
Capture, profile and activate the 80% you don't see today
- Web eventsLogs which pages, dates and rooms each visitor looks at.
- InterestsInfers what they're after: a getaway, family trip, spa or business.
- Google and Meta audiencesTakes those groups into your paid campaigns.
- Browser alertReminds them of your offer before they've even given you their email.
- 360 profileOnce they identify themselves, everything above joins their record.
Why it matters to you
You pay to bring every visitor to your site. With a name, you can write to them before they book through the OTA.
Dante · Systems
Recognises each visitor's identity and joins it to their profile.
Tools: Identity, Linking.
The layer that ties it together
The CDP for hotels is the centre of the data ecosystem.
All the data comes in. The context goes out. And your team of agents turns it into work done: direct sales, repeat stays and a better score.
- 01Integrations
- 02Applications
- 03Channels
The centre
CDP for hotels.
It reads, interprets and stores the guest's live context.
ReadsInterpretsStores
Output · live context
Fideltour Teamwork.
Six agents work with that context and leave the work ready for you to approve.
EMElizabeth Moreno
Example- Stays: 4, the last one in September
- Prefers: quiet room and spa
- Channel: WhatsApp
- Last review: NPS 9
It's not one more system in your stack. It's the top layer that turns your scattered data into the context that closes the sale.
The centre
Fideltour Teamwork
Welcome to the agentic era.
You don't choose modules. You choose who works that data for you.
Fideltour Teamwork is the team of six AI agents specialised in hotels that works inside Fideltour ONE. Each one covers a role in the hotel and uses the CDP's modules as tools. They add to your team, they don't replace it.
Your people decide.
DanteSystemsOne reliable guest record across the whole group.
Tools:CDPIdentityLinking
MaraMarketingFill gaps with your own base, by email and on social.
Tools:CRMMarketingAutomationLandingsSocial
LeoSalesMore direct sales and more production from the trade channel.
Tools:B2B
NinaLoyaltyGet the guest to come back, through your direct channel.
Tools:Loyalty
IrisReputationRaise your score and NPS, and keep complaints from reaching the review.
Tools:Reviews
VeraFront deskAttend whoever calls, writes or is staying, any time, and sell them the extra.
Tools:Concierge
Everything goes through your approval.
The guest can ask for a human whenever they want, and never gets stuck in a loop.
Your people decide. Teamwork prepares the work. And behind it, a team of Fideltour people supporting you.
Fideltour ONE
Everything included in any package.
The whole platform comes in all three packages, with no limit on contacts or usage. Each module is a tool the agents work with.
- 01
CDP.
Data in, data out, and one record shared across your hotels.
- 02
Identity.
Unified identity, online and offline.
- 03
Linking.
Wifi captive portal that identifies the guest.
- 04
CRM.
The guest, centralised.
- 05
Marketing.
Segmented campaigns by email, SMS and WhatsApp.
- 06
Automation.
Automated journeys before, during and after the stay.
- 07
Landings.
Landing pages built for capture and direct conversion.
- 08
Social.
Social and conversation, in flow.
- 09
Concierge.
Attends the guest using your hotel's knowledge base.
- 10
Reviews.
Surveys, NPS and reputation in one place.
- 11
Loyalty.
Perks club and loyalty.
- 12
B2B.
Agencies, companies and MICE.
Integrations.
Connects with your PMS, booking engine, wifi and BI tools.
The pricing
Fideltour ONE, the all-in-one pricing.
You pay per room and month, for your hotel's real capacity, not for how much data you move or how much your base grows. The whole platform comes in all three packages: what you choose is how much work Fideltour Teamwork does for you.
Starter
You save time.
Teamwork executes what you ask it to.
ExecutesSuggestsSellsPro
It analyses your business.Teamwork suggests what to do.
ExecutesSuggestsSellsMax
You sell more.
Teamwork sells: upselling, cross-selling and club points.
ExecutesSuggestsSells
Each package includes everything from the one before it. WhatsApp and SMS switch on when you need them and are paid by usage.
Talk to a specialist
We'll prepare a proposal for your number of rooms, no commitment.
Created by and for hoteliers.
Behind your team of agents there's a team of people who know hotels from the inside.
They support you.
Loyalty specialist: knows your booking engine and your journey. Product specialist: helps you get the most out of your package. Integration specialists: connect your PMS, your engine and your channels.
You launch fast.
- 1We connect your systems.
- 2We migrate your contacts and content for you.
- 3Your team starts working.
You're never on your own.
Support: an agent that learns from Fideltour Academy, and passes on what it doesn't know to an engineer.
Fideltour Academy: the training for your team, the same one support learns from.
Go to Fideltour AcademyWe answer your questions
Frequently asked questions about the CDP for hotels
The countdown
Context isn't switched on. It accumulates.
Whoever starts today reaches the agentic wave ready. Whoever waits arrives late. Start uniting your guests' context: when agentic booking arrives, your agents will have everything they need behind them to win the direct booking.